Webinar: Online Communities & Panels
This webinar will look at the evolution of communities and the role they play in market research. Register Here.
Conferences
How to Connect With the Ever Changing Consumer at CTAM 2008
In this presentation Cox Communications will demonstrate how they’ve been able to create a “Digital Town Hall” of customers to keep up with the evolution of technology and consumers’ interaction with media. Richard Watkins from Cox Communications talks about how Cox has produced focused, timely and rapid research using some specific examples. Kris Hartvigsen from Vision Critical reveals how an online panel is evolving and highlights new tools in rich media engagement producing less flatlining and more thoughtful deliberation for better data quality.
Posted on February 29, 2008
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Video on Putting Customers First with SIRIUS and Kodak at the MRE 2007
Couldn’t make the Market Research Event in Los Angeles? You missed out, but don’t worry, we’ve got a video of the session Putting your customers first: How progressive organizations are creating qualitative web communities inside their quantitative custom panel. This video is the presentation given by Jason Smith, President & COO Panel Division of Vision Critical along with clients Kodak and SIRIUS Satellite Radio (Canada). Together, the presenters talk about how it is possible to have a qualitative custom online panel and a qualitative online community, all in one environment.
Posted on November 5, 2007
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Vision Critical Presents at ESOMAR Congress in Berlin
On Monday September 17th Jennifer Reid, SVP Panel Strategies at Vision Critical and Monique Morden, SVP of Angus Reid Strategies will be presenting at Esomar's Congress 2007 on Maximizing Respondent Engagement. Angus Reid Strategies and Vision Critical quantitatively examine the effect and influence of rich media techniques on respondent engagement and data quality by deploying a survey in North America and Europe using a standard online survey approach and a Fusion™ survey.
Posted on September 14, 2007
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